We're looking for a Growth Marketing Manager

Who we are:
Axxon was founded in 2014 to help businesses improve efficiency, safety, and security by providing solutions such as fleet tracking & management, connected dashcams, and wireless temperature monitoring. Currently, we’re serving more than 400 companies in the Caribbean in a wide range of industries such as retail & distribution, transportation & logistics, field services, government & public safety, and many more. You can read a bit more about who we are on our website: https://axxon.co/about/

About the role:
Are you the type of person who jumps in with both feet when it comes to organizing others? Do you thrive on managing multiple demands in a fast-paced environment? Are you lovely to work with?  If yes, then read on!

Are you excited to be the voice of Axxon to help propel its rapid growth? For our international expansion plans and effort, we are seeking an experienced online growth marketeer.

In this role, you will: 

• Acquire customers through digital channels and be directly responsible for helping the company meet its growth goals
• Optimize the entire conversion funnel and continuously experiment with bidding strategies, targeting, messaging, ad creative, and landing pages to drive incremental pipeline
• Be a business owner for your channels: manage budgets and forecasts, measure performance, and optimize for results
• Support new areas of growth for the company by launching inbound campaigns for new geographies, product lines, and industries 

Requirements:

• Excellent communication and storytelling (written, verbal, and visual) skills in the English language are an absolute must (speaking and writing excellent Dutch is a big plus).
• Experience with internet marketing products such as Google Ads, LinkedIn Ads, and/or Facebook Ads.
• Hunger for continuous learning.
• Strong organizational skills, ability to handle projects end-to-end.
• Analytical chops to understand customer data and measure the effectiveness of marketing programs.
• Experience working with technical products (prior work in a technical environment, side projects, engineering coursework, or similar experience).
• 3-5 years experience in marketing, product management, or similar.
• Experience in a B2B technology environment is a must.
• Having graphic and web design skills is a big plus.

Your day-to-day tasks will include:

Campaign & channel management:

• Day-to-day management of online campaigns across channels including (but not limited to): Google Ads and Facebook Ads.
• Create digital campaigns (PPC): end-to-end from conception to defining objectives, execution, tracking, and reporting.
• Continuously test and optimize marketing and sales funnels with new channels, audiences, bidding strategies, visual creative, and copy.
  

Conversion rate optimisation:

• Support with campaign and content optimisation to lower cost per lead and cost per acquisition.
  

Website, SEO & Content:

• Further develop and manage our marketing and sales content strategy.
• Support with creating SEO-focused content and a link-building strategy.
• Lead SEO Audits and work with the team to action improvements.

Email Marketing:

• Monthly/quarterly management of Email campaigns and our mailing lists
  

Analytics:

• Use web analytics and business intelligence tools such as Google Analytics and Google Data Studio, to analyze performance and feed learnings from all campaigns and tests back into our marketing strategy.
• Produce and distribute performance reports.

About you:

We are looking for a dynamic individual, with at least 3 years of relevant professional experience, who can join an ambitious and driven team. This is a unique opportunity to work with innovative, market leading technology that enables businesses to achieve peace of mind.

You’ll be an ambitious self-starter who is passionate about technology, internet of things (IoT), marketing, etc. You’re experienced in developing business opportunities and driving substantial revenue growth as a result of customer-centric and consultative sales techniques. You'll have a higher degree or extensive relevant experience, and you’re looking for an opportunity to take on more responsibility, to get stuck in, and realize the next step in your career.

At Axxon, we welcome all. All sizes, colors, cultures, sexes, beliefs, religions, ages, and people. We depend on the unique approach of our team members to help us solve complex problems. We are committed to increasing diversity across our team and ensuring that Axxon is a place where people from all backgrounds can make an impact. 

To apply for this position, please send your CV with a cover letter to [email protected].